Project Description

The development of promotional material for consumer events must be creative, yet disruptive if your brand is going to get the valuable consumer attention you seek. Key & Peele, stars of the Keanu movie, held meet and greets at local cat adoptions to promote the movie. To support these efforts, Blue Fuel made custom full color cookies with edible fondant, Keanu bling, “gangster” cat collars, and cat hoodies.